SolarGuide agency
A lead engine for Irish solar installers.
SolarGuide can run the full acquisition loop for an installer: high-intent landing pages, Google Ads, quote-check content, n8n automation, lead scoring, call and form tracking, and feedback from quote to survey to sale.
Tracking audit
from €750
Fix the measurement before scaling spend. Best for installers already running ads or getting leads but not knowing what closes.
- Google Ads and Analytics review
- Call, form and quote-event tracking plan
- Landing page and speed review
- Lead-quality scoring worksheet
90-day lead pilot
from €1,500 setup
plus media spend and agreed management fee
Build a measured pilot around one or more counties, then scale only if contact rate, survey rate and sales feedback justify it.
- County landing page and quote flow
- Google Ads search campaigns
- n8n lead routing and alerts
- Weekly lead-quality review
County growth partner
custom
For installers who want the directory slot, ads, content and follow-up system working together in a chosen county.
- County featured profile planning
- Sponsored banners or text ads
- Video and guide content angles
- Closed-loop reporting from lead to sale
What gets built
The boring plumbing is the product.
Most solar marketing breaks because leads, calls, quotes and sales are tracked in different places. The SolarGuide approach connects them: each campaign has a page, each page has tracked actions, each lead is routed quickly, and sales feedback improves the next week of spend.
- Landing pages for counties, grants, batteries and quote checking.
- Google Ads search campaigns with strict location and keyword control.
- n8n workflow for instant email/SMS/CRM routing and internal alerts.
- Quote assistant prompts to collect roof, bill, battery, EV and timeline data.
- Lead scoring for homeowner fit, urgency, county coverage and quote readiness.
- Feedback loop for contacted, surveyed, quoted, won, lost and refunded leads.
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